SERVICES
Human Experience (HX) describes the collective experience any person has with a product, service, or organization across all touchpoints.
Our team elevates human experience by providing Strategy, Research, and Design services.
Services
Fusing together marketing, research, and innovative design principles to understand user needs and align designs with government goals
Optimizing services and employing cutting-edge design thinking and user-centric methodologies
Prioritizing seamless and user-friendly interactions to elevate satisfaction and trust
Seamless, accessible, intuitive interactions, optimizing efficiency and transparency
Precise planning, tailored communications, and impactful dissemination
Blending aesthetics and function for engaging user experience
Crafting a narrative that mirrors your mission, infusing distinctive values, compelling messaging, and striking visuals
Strategic campaigns, tailored communications, and unparalleled support for your administration’s vision and objectives
Unlock the potential of creative design where innovation meets aesthetics to drive your objectives home
Tailor public services and policies precisely to the needs and experiences of your target audience
Seamless Integration
Our HX team uses a Discover, Explore, Build, and Evaluate Framework (DEBE) and integrates seamlessly using various forms of agile frameworks.
HX For All Programs
Our skilled practitioners work with teams throughout Softrams to home in on desirability, viability, and feasibility.
Reducing Risk Through Greater Understanding
At its core, HX work is about mitigating risk. When our HX team contributes to requirement gathering, we generate prototypes with greater clarity that meet user needs and reduce the amount of rework in development.
